We just wrapped on the FIRST live music video in the tallest soundstage in North America for the #Grammys. Shooting BTS (behind the scenes) of an artist I grew up with was “no doubt” special.
Target funded an elaborate stage made up of a roller rink, bar, car crashes, beauty parlor, rotating Vespas, and a bunch of talented dancers.
Gwen was a super trooper on rehearsals as we spent the week perfecting the steadicam moves, falling skater stunt, lighting arrangement, and the confetti bird’s eye camera lift-off revealing the entire stage that Art Department worked so hard on.
This production was SO well directed and written, including two YouTube star cameos (shout out to Todrick Hall), and I can’t think of a better artist than Gwen Stefani to be at the center. She’s hard working, loved by all, beautiful, fit, and a veteran for the event as she’s won 3 Grammy’s.
The live aspect is intense: there’s a control room with someone calling all the shots, and if anything goes wrong… it will live on the interwebs forever…#MakeMeLikeYou #GwenStefani